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Between the Lines

Betty Dang profile
July 19, 2018

Meet Our Social Media Manager

We wanted to introduce you to the person behind our social media profiles and content. Betty Dang joined the Touchwood PR as our…

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July 12, 2018

5 Ways to Measure PR Success (Other Than Impressions)

You can’t measure a PR campaign’s success without counting clippings and media impressions. As straightforward metrics that can be quantified and shared with stakeholders,…

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July 9, 2018

Why You Need a Unit Publicist for Your Film

Unit publicity is always one of the first things to get cut when you’re working on a film with a limited budget, but…

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June 28, 2018

5 Films That Recently Killed It On Social

One of the most exciting parts of film marketing and promotions is that the industry embraces current trends, new technology and imaginative tactics. Stories about new movies may…

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